The primary customers for Dentopa’s products are individuals suffering from tooth sensitivity (approximately 30% of the global population) and tooth erosion (over 1/3rd of children and adults worldwide are affected by dental erosion), both of which are common dental issues.

These customers experience discomfort when consuming hot, cold, sweet, or acidic foods and drinks.

The company’s solution addresses the root cause of this pain by occluding dentinal tubules and promoting enamel remineralization.

Validation for customer interest in the product comes from market research, which shows a growing demand for effective, long-lasting treatments for these common dental issues.

Surveys of dental professionals and patients indicate that there is a willingness to adopt new solutions that offer better results and longer-lasting relief.